Lead scoring software for every website inquiry
One inbox for form and chat leads, a 0 to 100 score with the reasons, and alerts by email, phone and Slack, with CRM sync and webhooks.
Where do website leads go in Pixelesq?
Every inquiry from your website, whether it comes through a form, a pre-chat form or the chatbot, lands in one inbox with its source and the full conversation. Each lead gets a score from 0 to 100 with the reasons behind it, and a hot, warm or cold band, so you know who to call first. New and hot leads reach your team by email, phone and Slack, and can flow on to your CRM.
Call the best leads first
Scores and bands show which inquiries look ready to talk, before anyone opens their email.
Nothing lost between tools
Form, pre-chat and chat leads share one inbox, with statuses the whole team can see.
Sales knows the moment a lead arrives
New and hot leads trigger email, phone and Slack alerts, and can sync to your CRM.
The chatbot qualifies leads as it talks
In the conversation it works through your qualifying questions and saves the answers with the lead.
ASK PIXEL
Show me this week's leads from the chatbot
Pixel pulls this week's chat leads and shows each person's score, status, company and role, most recent at the top.

A summary of every conversation
AI sums up each chat: what the visitor wanted, their mood and how ready they are to buy.
ASK PIXEL
Mark the lead from Acme as contacted
Pixel finds the lead by name, email or company and sets its status to contacted. If more than one lead matches, it asks which one you mean.

Ask Pixel about your leads
Ask who's hot, who's new or where leads came from, and Pixel checks the inbox for you.
ASK PIXEL
How many hot leads do we have right now?
Pixel goes through your newest leads, keeps the ones scored 65 or more, and lists them with their source and the day they arrived.

Scores with the reasons
Every score lists the rules behind it, from company email to pages viewed and a booking click.

Statuses and bulk updates
Move leads from new to contacted, qualified or converted, one at a time or in bulk.

The full story behind each lead
Open a lead to see where it came from, the conversation, their answers and your team's notes.

CRM sync and webhooks
Leads sync to Zoho CRM or HubSpot, and reach any other tool through signed webhooks.

Export when you need it
Download up to 10,000 leads as a spreadsheet for a report or another tool.

Remove a lead's details on request
Redact a lead to remove their contact details and blank their chat transcripts in one step.
Frequently Asked Questions
Each lead earns points for fit and for intent, up to 100. Fit comes from things like a business email, a senior role or a match with your target personas; intent comes from their use case, timeline and budget, repeat visits, pages viewed, a capture on your pricing page and a click on your booking link. A score of 65 or more is hot, 35 to 64 is warm, anything lower is cold, and every point shows its reason.
Yes. Zoho CRM and HubSpot sync is built in, and other tools, Zapier included, can pick up each lead from a signed webhook as it arrives. Both come with the Grow and Scale plans.
Right away. Each new or hot lead sends the owner an email, a push alert in the Pixelesq iPhone app and a Slack post, so you can reply while the visitor still has you in mind. You choose which alerts you get for each project.
If your sales team already works in a CRM, keep it: Pixelesq captures, scores and flags your website leads, then passes them on. If you follow up on inquiries yourself, the inbox, with statuses, notes, the full conversation and export, may be all you need.
Every lead that comes through your website: form submissions, pre-chat forms, leads the chatbot captures in conversation, and the offline form it shows when chat is unavailable. Emails, calls and social messages sent to you directly stay where they are, so the inbox covers what arrives through your site.
Yes. It runs on every lead automatically and tells you at a glance who is ready to talk. With a handful of leads, the reasons behind each score are the useful part: you see who shared a budget or a near-term timeline before you reply.
